Livpure combines technology & innovation to manufacture world-class water purifiers.
Press Release
Press Release
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15 Jan
2021Livpure launches world's first water purifier with 70% water recovery
एक स्वस्थ और स्थायी जीवन देने में एक फ्रंटरनर लिवप्योर ने अब तक एक और भविष्य रेंज को लॉन्च किया है जो आरओ (रिवर्स ऑस्मोसिस) आधारित वाटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है। एशियन डेवलपमेंट बैंक के पूर्वानुमान के अनुसार 2030 तक भारत में 50 प्रतिशत पानी की कमी होगी।
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28 Oct
2020Livpure launches world's first water purifier with 70% water recovery
A frontrunner in delivering a healthy and sustainable living, Livpure has rolled yet another futuristic range that is a big breakthrough in RO (Reverse Osmosis) based water purifiers. Livpure’s latest RO will deliver 70% water recovery against 25 to 30% recovery available from the existing ROs.
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26 Oct
2020Livpure launches world's first water purifier with 70% water recovery
एक स्वस्थ और स्थायी जीवन देने में एक फ्रंटरनर लिवप्योर ने अब तक एक और भविष्य रेंज को लॉन्च किया है जो आरओ (रिवर्स ऑस्मोसिस) आधारित वाटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है। एशियन डेवलपमेंट बैंक के पूर्वानुमान के अनुसार 2030 तक भारत में 50 प्रतिशत पानी की कमी होगी।
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26 Oct
2020Livpure launches world's first water purifier with 70% water recovery
A frontrunner in delivering a healthy and sustainable living, Livpure has rolled yet another futuristic range that is a big breakthrough in RO (Reverse Osmosis) based water purifiers. Livpure’s latest RO will deliver 70% water recovery against 25 to 30% recovery available from the existing ROs.
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25 Oct
2020Livpure launches World’s 1stRO Water Purifier with70% water
कंपनी ने यहां जारी बयान में कहा कि रिवर्स ऑस्मोसिस(आरओ) आधारित वाॅटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है।
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25 Oct
2020Livpure launches world's first water purifier with 70% water recovery
नयी प्रौद्योगिकी के बल पर 70 प्रतिशत वॉटर रिकवरी वाला वॉटर प्यूरीफायर उतारा गया है। यह आरओ मौजूदा आरओ से उपलब्ध 25 से 30 प्रतिशत रिकवरी के मुकाबले 70 प्रतिशत पानी रिकवर करेगा। इससे प्रति वर्ष लगभग 20,000 लीटर पानी की बचत होगी। इसे जल्द ही राष्ट्रीय स्तर पर लॉन्च किया जाएगा। उच्च स्तर पर पानी की रिकवरी देने वाले इस आविष्कार के लिए पेटेंट का आवेदन किया गया है।
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25 Oct
2020Livpure launches world's first water purifier with 70% water recovery
लिवप्योर ने 70 प्रतिशत वॉटर रिकवारी वाला नया वाॅटर प्यूरीफायर लाँच करने की घोषणा की है। कंपनी ने यहां जारी बयान में कहा कि रिवर्स ऑस्मोसिस(आरओ) आधारित वाॅटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है। नयी प्रौद्योगिकी के बल पर 70 प्रतिशत वॉटर रिकवरी वाला वॉटर प्यूरीफायर उतारा गया है। यह आरओ मौजूदा आरओ से उपलब्ध 25 से 30 प्रतिशत रिकवरी के मुकाबले 70 प्रतिशत पानी रिकवर करेगा। इससे प्रति वर्ष लगभग 20,000 लीटर पानी की बचत होगी। इसे जल्द ही राष्ट्रीय स्तर पर लॉन्च किया जाएगा।
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25 Oct
2020Livpure launches world's first water purifier with 70% water recovery
लिवप्योर ने जिंगर और प्लैटिनो प्लस कॉपर लॉन्च किया है, जो 70% पानी रिकवर करता है और कंज्यूमर्स के लिए पैसे के लिए ग्रेट वैल्यू देता है। प्रीमियम मॉडल मैग्ना चुनिंदा बाजारों और चैनलों में 80% रिकवरी के साथ उपलब्ध है। इसे जल्द ही राष्ट्रीय स्तर पर लॉन्च किया जाएगा। उच्च स्तर पर पानी की रिकवरी देने वाले इस आविष्कार के लिए पेटेंट का आवेदन किया गया है।
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25 Oct
2020Livpure launches world's first water purifier with 70% water recovery
लिवप्योर ने 70 प्रतिशत वॉटर रिकवारी वाला नया वाॅटर प्यूरीफायर लाँच करने की घोषणा की है। कंपनी ने यहां जारी बयान में कहा कि रिवर्स ऑस्मोसिस(आरओ) आधारित वाॅटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है। नई प्रौद्योगिकी के बल पर 70 प्रतिशत वॉटर रिकवरी वाला वॉटर प्यूरीफायर उतारा गया है।
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24 Oct
2020Livpure launches world's first water purifier with 70% water recovery
एक स्वस्थ और स्थायी जीवन देने में फ्रंटरनर, लिवप्योर ने अब तक एक और भविष्य रेंज को लॉन्च किया है, जो आरओ (रिवर्स ऑस्मोसिस) आधारित वाटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की है। यह आरओ मौजूदा आरओ में उपलब्ध 25% से 30% रिकवरी के मुकाबले 70% पानी रिकवर करेगा।
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24 Oct
2020Livpure launches world's first water purifier with 70% water recovery
लिवप्योर ने अब तक एक और भविष्य रेंज को लॉन्च किया है, जो आरओ (रिवर्स ऑस्मोसिस) आधारित वाटर प्यूरीफायर है एक बड़ी सफलता प्राप्त की ह। यह आरओ मौजूदा आरओ में उपलब्ध 25% से 30% रिकवरी के मुकाबले 70% पानी रिकवर करेगा। इससे प्रति वर्ष लगभग 20,000 लीटर पानी की बचत होगी, जिससे भारत और दुनिया के कई देशों में पानी के संरक्षण में एक बड़ा योगदान है।
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17 May
2019Flipkart Big Shopping Days
Flipkart’s Big Shopping Days Sale continues to boast of steep discounts on a wide range of products starting from smartphones, electronics, furniture to home decor, home essentials and appliances. The e-tailer has partnered with HDFC bank and customers can get instant 10% off on using HDFC Debit/Credit cards and EMI transactions.
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14 May
2019Selling to Bharat
An increasingly digital world has led to the surge of the tier 2,3 and lower market audience in India.As brands find new means and ways to pretend deeper into the domestic market are they making it 'personal' enough for this consumer ?
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06 May
2019Brands and Bots
Conversational artificial intelligence (AI) or 'Chatbots' (or Bots) are fast becoming a cornerstone for brands to generate automated engagement with consumers. Using chatbots, you now can order food, schedule flights, or get recommendations for pretty much anything. While it's too early to gauge the impact that bots will have on businesses, the latest numbers in terms of available bots and usage, all point to one thing - "Adoption is growing".
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03 May
2019AC makers hope for a better summer, expect double-digit growth this fiscal
Leading brands such as LG, Onida, Hitachi and Voltas have pinned hopes on the air conditioning segment to drive revenues this year. Higher consumption in tier II, III markets and forecast of a harsh summer likely to drive AC sales
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02 May
2019Healthy Hydration
We often hear that minerals are essential for human body and play a vital role in keeping bones healthy. They also keep nerves and muscles ticking. In this day and age, when maintaining a healthy diet and lifestyle is a challenge, can adding minerals to water keep people healthy?
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24 Apr
2019Livpure enters into new product category with India's 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India's fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India's first future ready Smart Air Conditioner powered by HEKA.
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24 Apr
2019Livpure Private Limited, India's fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India's first future ready Smart Air Conditioner powered by HEKA.
Livpure Ac's are equipped with WiFi,IOT module and embedded with Artificial intelligence and Machine learning that will provide its user comfort preferences.
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24 Apr
2019Construction CU: Livpure launches Smart Air Conditioners powered by HEKA technology
Livpure Smart AC will be able to pair with Amazon Alexa and enable user to run AC effortlessly through voice commands.
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24 Apr
2019Exchange4media : Livpure enters new product category with smart ACs
Livpure Private Limited has entered into a new product category in its consumer lifestyle portfolio with the launch of Smart Air Conditioner powered by HEKA.
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23 Apr
2019Livpure enters into new product category
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA. Livpure Smart ACs are equipped with Wi-Fi, IOT module and embedded with Artificial Intelligence and Machine Learning that will provide its user’s comfort preferences.
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23 Apr
2019News Today : Livpure enters air conditioner category
The Gurgaon-headquartered firm launched its range of smart air conditioners to shoppers on e-commerce platform Flipkart earlier this week.
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23 Apr
2019Livemint: Livpure enters air conditioner category
The Gurgaon-headquartered firm launched its range of smart air conditioners to shoppers on e-commerce platform Flipkart earlier this week Livpure's air conditioners also use HEKA technology that according to the company leads to high energy savings
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23 Apr
2019IBEF : Livpure enters air conditioner category
Consumer electronics firm Livpure that started out by selling water purifiers is now launching smart air conditioners at the onset of summers. The Gurgaon-headquartered firm launched its range of smart air conditioners to shoppers on e-commerce platform Flipkart earlier this week. Soon the company will be taking its range of air conditioners offline to retail stores.
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23 Apr
2019APN News : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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23 Apr
2019India Finance News : Livpure enters air conditioner category
onsumer electronics firm Livpure that started out by selling water purifiers is now launching smart air conditioners at the onset of summers. The Gurgaon-headquartered firm launched its range of smart air conditioners to shoppers on e-commerce platform Flipkart earlier this week. Soon the company will be taking its range of air conditioners offline to retail stores.
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23 Apr
2019Exclusive News : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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23 Apr
2019ACEelectronicsforu : Livpure Forays into Smart Air Conditioners Market in India
Livpure Private Limited has announce the launch of its first smart air conditioner in India. The company claims that its first AC offering is powered by Artificial Intelligence and Machine Learning algorithms.
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22 Apr
2019This Week India : Livpure enters into new product category with India’s 1st Smart Air Conditioners
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019ET Brand Equity: Livpure enters into new product category, launch smart air conditioners powered by HEKA technology
Livpure Smart ACs are equipped with Wi-Fi, IOT module and embedded with artificial intelligence and machine learning that will provide its user’s comfort preferences
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22 Apr
2019Media Infoline : Livpure enters into new product category with Smart Air Conditioners
Livpure Private Limited entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA. Livpure Smart ACs are equipped with Wi-Fi, IOT module and embedded with Artificial Intelligence and Machine Learning that will provide its user’s comfort preferences.
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22 Apr
2019The Hans India : Livpure enters into new product category with India's 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India's fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India's first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019Webnewswire : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019Daily Hunt : Livpure enters into new product category with India's 1st Smart Air Conditioners
ivpure Private Limited, India's fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India's first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019Mumbai News Network : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019Live Chennai : Livpure enters into new product category with India’s 1st Smart Air Conditioner
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019News Patrolling : Livpure enters into new product category with India’s 1st Smart Air Conditioners
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.
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22 Apr
2019Newsshastra : लिवप्योर ने स्मार्ट एयरकंडीशनर के साथ नई प्रोडक्ट कैटेगरी में रखा कदम
भारत में सबसे तेजी से विकसित हो रहे वॉटर प्यूरिफिकेशन ब्रांड, लिवप्योर प्राइवेट लिमिटेड, ने आज हेका (एचईकेए) टेक्नोलॉजी से युक्त भारत के पहले फ्यूचर रेडी स्मार्ट एयर कंडीशनर के लॉन्च के साथ अपने कंज्यूमर लाइफस्टाइल पोर्टफोलियो में एक नई प्रोडक्ट कैटेगरी में कदम रखा है। लिवप्योर के स्मार्ट एसी वाई-फाई, आईओटी मॉड्यूल, आर्टिफिशियल इंटेलिजेंस और मशीन लर्निंग की सुविधा से लैस है, जिससे उपभोक्ताओं की सुविधा के अनुसार यह स्मार्ट एसी आरामदायक माहौल मुहैया कराता है।
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22 Apr
20195 Dariya News : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smart Air Conditioner powered by HEKA.Livpure Smart ACs are equipped with Wi-Fi, IOT module and embedded with Artificial Intelligence and Machine Learning that will provide its user’s comfort preferences.
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22 Apr
2019Click IT News : Livpure enters into new product category with India’s 1st Smart Air Conditioners powered by HEKA technology
Livpure Private Limited, India’s fastest growing water purification brand today entered into a new product category in its consumer lifestyle portfolio with the launch of India’s first future ready Smaert Air Conditioner powered by HEKA.
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03 Apr
2019TVJ : Livpure Set To Enter Smart Air-Conditioner Segment
Livpure, a SAR Group company, is set to enter the air-conditioners segment. It plans to launch a range of smart air-conditioners with air purification functions later this month. Rakesh Malhotra, Founder, Livpure, said, “We are not targeting the mass market. The reason we are getting into the segment is that we see an intersection between the air purity segment, smart appliances and the air-conditioners segment.”
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22 Mar
2019The Changing Face of Digital Marketing in the New Age: Sushil Matey
Digital marketing is first the thing which stands out as new age marketing medium. The media consumption patterns of today’s audience have drastically changed over the past few years.
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20 Mar
2019Digital spending to overtake TV in our media plan, says Sushil Matey of Livpure
In an interview with BestMediainfo.com, the Director - Marketing, Livpure and CEO, Livepure Smart Homes, explains how the company’s digital spends are yielding better ROI than other platforms.
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25 Feb
2019Exchange4media Group Impact
Inventive digital ads are about to bring a new perspective in the field of marketing and communication in 2019. Mr. Sushil Matey, Director-Marketing, Livpure and CEO, LivpureSmart Homes talks about his views on Artificial Intelligence and Machine Learning as the new wave of digital ad formats in Impact magazine. Read the full article to know more.
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25 Feb
2019The New wave of digital Ads formats
The New wave of digital Ads formats : As more and more marketers join the "Digital First" brigade, we explore some of the dashing digital ad formats that are expected to make waves in 2019
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22 Feb
2019#CuttingPaani can save lives of millions today
Water consumption today needs to be given utmost importance due to the misuse of the facility, witnessed especially in the cities. As per a survey, 40 – 50% of water is wasted during the distribution system in the urban areas.
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24 Jan
2019How e-commerce sector will disrupt the Indian job market in 2019?
E-commerce sector in India is on a growth trajectory and is projected to cross USD 100 billion by 2020 and USD 500 billion by 2025 at an impressive CAGR of 40%. The major segment is e-tail which forms the fastest growing segment and is expected to account for USD 70 billion (70%) of the total e-commerce market.
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24 Dec
2018Top 3 Ads of the Week: Tata Capital, Dabur, Livpure
As we are reaching closer to the end of this year, we are witnessing the tables turning; this week has been no less than a rollercoaster ride. Some brands found themselves on the edge, while some at the most comfortable place.
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19 Dec
2018Livpure’s ‘CuttingPaani 2.0’ campaign helps Shimla save water
This campaign says if the thirst is of half a glass then one should only take that much water. It focused on Shimla’s water crisis this summer and educated citizens about ‘Paani Bachao, Cutting Mangao’.
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18 Dec
2018Talent with the right attitude is a challenge, says Paresh Pradhan, CHRO, Livpure
Within consumer durable, the recruitments have been flat till now due to GST affect but it seems to be settling down and we can foresee an upswing in the next few months.
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16 Dec
2018Livpure’s new campaign ‘CuttingPaani 2.0’ helps Shimla resolve its crushing water crisis
Livpure, water purification brand unveiled its new digital film titled ‘CuttingPaani 2.0’, an extension to their #CuttingPaani 1.0 campaign. In India, a lot of drinking water is wasted since we do not finish our glass of water either in homes, offices, restaurants et al. Thus #CuttingPaani was conceived which is a quirky take on Bombay’s famous concept of #CuttingChai.
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05 Dec
2018Digital reach is high, sharp and better than ATL campaigns: Sushil Matey, Livpure
Livpure, one of the well-known names in the water purifier category, has launched its new campaign around water conservation. Titled #CuttingPaani 2.0, the campaign is a quirky take on Mumbai’s popular concept of cutting chai.
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31 Oct
2018Experiential marketing allows brands to be more dynamic in the marketplace: Sushil Matey, Director, Marketing, Livpure
Experiential marketing is a method used to engage with consumers by encouraging them to actively participate. It is a modern marketing strategy that allows the consumers to have an innovative and immersive experience of a brand. It allows the brand to be dynamic in the market through their interaction with the consumers.
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04 Sep
2018This Janmashtami, Livpure conveys a strong message of water conservation
Raising an important issue in its new campaign, Livpure sheds light on the huge amounts of water wasted during Janmashtami. The water purification company has sent across a strong message through a short film with the tagline ‘Govinda ala la re la, zara paani sambhal peene wala’, in which participants or Govindas request people not to waste drinking water.
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11 Aug
2016Livpure eyes Rs 1,000 cr sales in four years
The company launched country's first wi-fi enabled RO water purifier, i-taste, which allows consumers to control the taste of purified water through smartphones.
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10 Aug
2016Livpure launches i-taste RO purifier, will let you control the taste of water
Livpure i-taste is a smart, wi-fi enabled water purifier that can be controlled through your smartphone via an android app
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08 Jul
2016Livpure Smartouch water purifier with Bluetooth launched at Rs 20,790
Livpure has launched India's first Smart RO water purifier - the Smartouch. The water purifier features Bluetooth connectivity, and can be controlled via smartphone through its Android app.
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27 Jun
2016Will Malhotra’s water business be as Luminous?
Water purifiers top string of new ventures Rakesh Malhotra, the man behind inverter giant Luminous Technologies, is now building
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26 Jun
2016Luminous Water Technologies eyes Rs. 300 crore revenue in FY17
Luminous Water Technologies, which sells water purifiers under the Livpure brand, is looking at doubling revenue to Rs 300 crore this fiscal on the back of its robust service network and distribution presence.
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04 Jun
2016Livpure eyes Rs 1,000 cr sales by 2020; here’s how it aims to get there
The company is working on increasing its service points to 2,000 over the next 2-3 years
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04 Jun
2016Livpure eyes Rs.800 crore revenue in three years
The company is working on increasing its service points to 2,000 over the next 2-3 years.
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20 Feb
2010